Do you get frustrated when clients don’t buy from you? Indeed, it can be exasperating when people aren’t buying from you. You might wonder why, when all you’ve been doing is seeing people and calling them every chance you get and yet despite your efforts, there seems to be no reciprocity. Well, I’m about to share with you why this is the case.

First of all, you don’t need a load of clients. When you are in business, you are hardwired to think that you need a lot of clients because clients spell money. While it’s true that we all need clients because essentially that’s where the money is, it is important to know that not all clients are for us. You see, not everyone is interested in what we have to offer. Even if you call every person in your phonebook or talk to everyone you meet on the streets, it’s going to be pointless if those people don’t have a need for you. No matter how busy you are reaching out to them, if they are the wrong people, they will never buy from you. If you are talking to people who don’t have a need or who don’t have a pain, you could have the best presentation but you still won’t be able to win them over. You need clients who want to change.

Secondly, you need to ask lots of questions initially. Just because someone is in front of you doesn’t mean that person needs fixing and it also doesn’t mean he or she will need your product or service. What I always encourage with my SMJ coaches is they spend time to get to know this person. Through your questions, you’ll be able to know if that person truly has a need for your service or product and you’ll also know if you are able to help them or not. At SMJ Coaching Institute, we do a very detailed personal history. We have a discovery session so we can gather a lot of information about our potential clients to make sure that they are the right clients for us so we can help them in the best way we know how. If you don’t know much about a client, you won’t be able to fully help them.

Thirdly, choose your clients carefully. After obtaining a thorough personal history and after you’ve done the discovery session, I know you’re eager to say “yes, I can help you!” but before you do that, I want you to think long and hard if that person standing in front of you is the right fit for you. It’s not all about the money. In coaching, you have to be honest with yourself. When you know you can’t help that person, refer them out because they may need someone more specialised in a different area. No matter how long you spend coaching that person, they will never achieve the outcome they need if they are not the right fit for you. If you take on a client, you have to be one hundred percent sure that you can help them. Therefore, choose your clients very carefully.

To recap, you don’t need loads of clients. You only need the people who want to change. Ask them questions so you can help them better and lastly, choose your clients carefully.

If you are wanting to know more, I would love to offer you a 30 minute FREE Discovery Session with me personally. I will guarantee that after our 30 minutes together you will know what your next step will be in your life or in your business.

All you have to do is email me at and say Discovery Session or you can contact me via my website

P.S. There are no catches – it’s FREE! Some things in life are still FREE.